Twitter and the ALP

By Jody MacPherson, VP, Communications

The Alberta Liberal Party and the Alberta Liberal Caucus are working together to provide you with one source of fast-breaking news on Twitter, one of the fastest growing social media tools. As of Monday, October 25, all Alberta Liberal news will be “tweeted” via @albertaliberals. To view, go to www.twitter.com/albertaliberals.

With the growing influence of social media as a tool to galvanize supporters, it’s time for Alberta Liberals to join the conversation. During the recent municipal election, there were weekly reports with updates on each of the Calgary mayoralty candidates successes on Twitter, Facebook and other social media sites. Those weekly stats showed Naheed Nenshi’s growing support, but many discounted social media saying that the people on Twitter and Facebook would not get out and vote. This theory is now under question with Mayor Nenshi’s victory on October 18.

There is a high probability that social media will become another measure of a candidate’s (and a party’s) success during the upcoming provincial election. In much the same way people count election lawn signs as an indication of a candidate’s popularity, social media followers, fans and other online connections are likely to be added to the mix. Expect to see weekly charts and graphs comparing candidates success on social media. These numbers will be used, along with the traditional polls, as a measure of a campaign’s success.

This is why Alberta Liberal Party members should consider entering the online world of social media. As a first step, you might want to consider setting up a Twitter account at www.twitter.com. It’s free and all you need is an email account. Then, you can become of “follower” of the Alberta Liberal Party to get our latest breaking news and links to media coverage and other information. You can also have our messages sent to your mobile phone and receive notifications of each of our “tweets.”

Our leader and some of our MLAs are already using Twitter. Why not join us?

Alberta Liberals @albertaliberals
David Swann @davidswann
Kent Hehr @kenthehr
Harry Chase @chasemla
Darshan Kang @darshankang

Up next on this blog: Face the facts on Facebook.

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